“If marketers use social media in the right way, they can build brand awareness, support product launches, increase customer loyalty and give businesses never -before-seen levels of consumer insight.”
AddictiveMobility™ is a mobile social media company specializing in technology-based software solutions. Our core objective is to quickly integrate companies and agencies into the emerging market of social media, the #1 online activity today with a reach of a billion people worldwide. We believe that social media is an ideal and effective medium for consumers to express their perspectives and engage in a dialogue with brands, thus making them brand ambassadors. Our mobile and web technology makes it happen.
With mobile phones, being the largest medium in history with 2.5 billion subscribers, we offer our technology, experience and knowledge to enable brands to achieve exponential consumer growth and loyalty. We would be pleased to setup a live demonstration of our technology and discuss the benefits in detail. Kindly email us at demo@AddictiveMobility.com or call us at 1.888.539.5539 to set up a presentation.
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AddictiveMobility™
Our Connectivity
Featured Clients
AddictiveMobility™ Platform (AMP) is the core product that enables clients to create, manage and deliver social mobile services to their consumers. It consists of several components that can be either be licensed individually or bundled to deliver value-added mobile services to consumers.
AddictiveMobility™ has the capacity to mediate worldwide connectivity and allegiance with your brand by:
• Discussing your objectives and formulating creative concepts
• Piloting a research driven marketing plan
• Suggesting appropriate information channel integration
• Determining a compatible application for individual campaigns
• Managing resources such as copy, legal and compliance
• Securing a cross-carrier short-code, programming and testing application
• Training non-hosted teams for application management
• Assuring full support of managed services
• Providing statistical and profiling data, and post mortem results
mobile
• Increase spike in sales.
• Measure existing Marketing and Promotion initiatives by adding the mobile phone as a method for tracking involvement and interaction.
• Build an Opt-in database of mobile subscribers to reach through content initiated promotion.
• Consumers are retained by the use of an interactive service. Attain behavioral information on the audience and customers.
social media
• Obtain consumer insights in order to build a dialogue and a closer relationship between the brand and consumer.
• Create brand ambassadors that live in multiple channels and participate in conversations with the consumer.
• Generate viral content – the most powerful selling tool for products and ideas take place from consumer to consumer.
• Provide research that leverages the power of consumers' ideas and issues they are concerned about, which they are willing to express through technology.
mobile
• By 2008, 89% of brands will use text and multimedia messaging to reach their audience.
• Almost 30% of brands are planning to spend in excess of 10% of marketing budgets on mobile marketing.
• In 5 years, 52% of brands expect to spend 5% to 25% of their total marketing budget on mobile marketing.
(Source: February 2006, BusinessWire)
• People purchase new mobile handsets every 14 to 16 months, usually with increased capabilities.
• Mobile marketing generates a 15% to 20% response vs. a 1% response with traditional media.
(Source: CMG Logica)
social media
• The number of social media site visitors jumped 774% between 2006 and 2007. (Source: 2007 comScore study)
• By 2012, 950 million users will be accessing social networking sites via mobile devices. (Pyramid Research, 2008)
• 29% of Transitioners (aged 25 to 34) are more likely to subscribe to Internet services than the Cellular Generation (aged 18 to 24) which stands at 23%. (Source: comScore)
• Teens are using social networking to find out what their friends think about products, services, etc.
• 84% of teen social network users say they seek the advice of friends before making a purchase/trying new products. (Source: USA Today Survey, Jan 1st 2007)
• The middle-aged demographic (aged 35-54) now makes up more than 40% of social networking sites, up 8% points in the last year. (Source: Mediaweek, 2006)
• Brand Advocates use social media tools and actively leverage them for product purchases. They are nearly twice as likely to e-mail someone for their opinion and twice as likely to ask or post a question online compared with non-advocates. (Source: Comtext, 2006)
| AddictiveMobility™ Canada 131 Telson Road, Suite 6 Markham, Ontario, L3R 1E4 Canada Office: (+1) 905.940.0706 Fax: (+1) 905.477.3531 Toll-free: (+1) 888.539.5539 Email: info [at] addictivemobility.com Web: addictivemobility.com |
AddictiveMobility™ USA 3141 Michelson Drive Irvine, California, 92612 United States Office: (+1) 213.825.2009 Fax: (+1) 905.477.3531 Toll-free: (+1) 888.539.5539 Email: info [at] addictivemobility.com Web: addictivemobility.com |
AddictiveMobility™ and the AddictiveMobility™ logo are registered trademarks of Addictive Tech Corp.
Other company, product and service names may be trademarks or service marks of others.
© Addictive Tech Corp. 2008